2012-2013 Catalog & Handbook 
    
    Mar 29, 2024  
2012-2013 Catalog & Handbook [ARCHIVED CATALOG]

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BUS 280 - Promotional Strategies

3 credit hours
Students will receive hands-on experience in marketing and research development through the implementation of a special promotional campaign (the Southeast Tech “Value Card”). Sales promotion, advertising, personal selling, problem solving, teamwork, and communication skills are applied. Students will develop an exciting philosophy for success in a dynamic marketing/business environment.



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