2016-2017 Catalog and Handbook 
    
    Mar 29, 2024  
2016-2017 Catalog and Handbook [ARCHIVED CATALOG]

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MKT 160 - Principles of Selling

3 Credit Hours
Emphasizes the importance of establishing good relationships, finding prospect needs and a solution to those needs, and closing the sales interview. Also, students will examine the insights of dealing with customers in order to successfully satisfy the needs of both parties involved in a sale.

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